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Erika Hall

用户体验研究专家,指出直接询问不是有效获取答案的方式

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Four Levels Of Customer Understanding

Four Levels Of Customer Understanding

Smashing Magazine1856 字 (约 8 分钟)
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What people say, think, do, and why they do it are often completely different, surface information alone cannot truly understand customer behavior, requiring a four-level understanding framework to dig deeper into hidden motivations and root causes.

入选理由:四层理解框架包括:说什么、怎么想/感觉、做什么、为什么做

FeaturedArticle#UX Design#User Research#Customer Understanding#Design Patterns英文

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