--- title: "Convert faster on YouTube with April’s Demand Gen Drop." source_name: "The Keyword (blog.google)" original_url: "https://blog.google/products/ads-commerce/demand-gen-drop-april-2026/" canonical_url: "https://www.traeai.com/articles/d87a328b-4019-47b4-983a-c43ce99f6a64" content_type: "article" language: "中文" score: 5 tags: [] published_at: "2026-04-23T16:00:00+00:00" created_at: "2026-04-23T17:37:54.663517+00:00" --- # Convert faster on YouTube with April’s Demand Gen Drop. Canonical URL: https://www.traeai.com/articles/d87a328b-4019-47b4-983a-c43ce99f6a64 Original source: https://blog.google/products/ads-commerce/demand-gen-drop-april-2026/ ## Summary traeai 为开发者、研究员和内容团队筛选高质量 AI 技术内容，提供摘要、评分、趋势雷达与一键内容产出。 ## Key Takeaways - - - ## Content Title: Convert faster on YouTube with April’s Demand Gen Drop. URL Source: http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/ Published Time: 2026-04-23T16:00:00+00:00 Markdown Content: # Convert faster on YouTube with April’s Demand Gen Drop. [Skip to Main Content](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/#jump-content) [Ads & Commerce Blog](https://www.blog.google/products/ads-commerce/) Convert faster on YouTube with April’s Demand Gen Drop. [Share](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/) [x.com](https://twitter.com/intent/tweet?text=Convert%20faster%20on%20YouTube%20with%20April%E2%80%99s%20Demand%20Gen%20Drop.%20%40google&url=https://blog.google/products/ads-commerce/demand-gen-drop-april-2026/)[Facebook](https://www.facebook.com/sharer/sharer.php?caption=Convert%20faster%20on%20YouTube%20with%20April%E2%80%99s%20Demand%20Gen%20Drop.&u=https://blog.google/products/ads-commerce/demand-gen-drop-april-2026/)[LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https://blog.google/products/ads-commerce/demand-gen-drop-april-2026/&title=Convert%20faster%20on%20YouTube%20with%20April%E2%80%99s%20Demand%20Gen%20Drop.)[Mail](mailto:?subject=Convert%20faster%20on%20YouTube%20with%20April%E2%80%99s%20Demand%20Gen%20Drop.&body=Check%20out%20this%20article%20on%20the%20Keyword:%0A%0AConvert%20faster%20on%20YouTube%20with%20April%E2%80%99s%20Demand%20Gen%20Drop.%0A%0Ahttps://blog.google/products/ads-commerce/demand-gen-drop-april-2026/) Copy link ["How can teachers and students use AI?", "What are the newest features in Chrome?", "How can I learn new AI skills?"] Search freely using keywords, or by asking a question Suggested searches * [How can teachers and students use AI?](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/#) * [What are the newest features in Chrome?](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/#) * [How can I learn new AI skills?](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/#) Breadcrumb 1. [](https://blog.google/ "The Keyword") 2. Products 3. [Google Ads & Commerce](https://blog.google/products/ads-commerce/) Apr 23, 2026 # Convert faster on YouTube with April’s Demand Gen Drop. Demand Gen is a key driver of new customer acquisition, leading to an 18% higher share of conversions from new customers compared to the paid media average. [1](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/#footnote-1) Two new launches will scale that performance even further: * [**Demand Gen in Commerce Media Suite**](https://support.google.com/google-ads/answer/16030900)**:** We’re expanding Commerce Media Suite to support Demand Gen inventory in Google Ads, building on existing support in Display & Video 360 and Search Ads 360. With this update, you can use retailers’ first-party catalog and conversion data to reach high-intent shoppers across YouTube, Discover and Gmail. * [**View-through conversion (VTC) optimization**](https://support.google.com/google-ads/answer/16399666)**:** In Google Ads, you can now enable your Demand Gen campaigns to optimize towards view-through conversions for YouTube. VTC optimization drives more conversions in less time, aligning with capabilities you may use on other ad platforms. YouTube will take center stage at Google Marketing Live, showcasing new Demand Gen solutions to help deliver your next wave of growth. Secure your virtual front-row seat to [Google Marketing Live](https://www.googlemarketinglive.com/digital/US-2026?utm_medium=web_platform&utm_source=keyword_blog&utm_campaign=gml_keyword_demand-gen-bundle) for the biggest announcements. ![Image 1: The Road to Google Marketing Live; May 20, 2026 at 9amPT; #GML 2026](https://storage.googleapis.com/gweb-uniblog-publish-prod/images/DG_Road_to_GML_Master-Header_zXsp.width-100.format-webp.webp) Sorry, your browser doesn't support embedded videos, but don't worry, you can [download it](https://storage.googleapis.com/gweb-uniblog-publish-prod/original_videos/Demand_Gen_in_Commerce_Media_Suite_wDzAcOL.mp4) and watch it with your favorite video player! Sorry, your browser doesn't support embedded videos, but don't worry, you can [download it](https://storage.googleapis.com/gweb-uniblog-publish-prod/original_videos/View-Through_Conversion_Optimization_Zo6UxsE.mp4) and watch it with your favorite video player! Jump to position 1 Jump to position 2 Jump to position 3 Read more * * * More Information * * * [1](http://blog.google/products/ads-commerce/demand-gen-drop-april-2026/#footnote-source-1 "Jump up") Fospha, Demand Gen and YouTube Playbook, Global, 2025, n=127 Retail brands across fashion, cosmetics, consumer goods (food, drink and other), 2024-2025. Collapse * * * POSTED IN: * [Google Ads](https://blog.google/products/ads-commerce/) * [YouTube](https://blog.google/products-and-platforms/products/youtube/) ## Related stories * ### [3 new ways Ads Advisor is making Google Ads safer and faster Three new agentic safety and policy features integrated into Ads Advisor will help protect and streamline your Google Ads account.](https://blog.google/products/ads-commerce/ads-advisor-google-ads/) * ### [Gemini is stopping harmful ads before people ever see them](https://blog.google/products/ads-commerce/2025-ads-safety-report/) * ### [We’re upgrading Dynamic Search Ads to AI Max](https://blog.google/products/ads-commerce/dsa-upgrade-to-ai-max-2026/) * ### [AI is changing retail. 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